Privacy Policy

Effective Date: January 1, 2026

This Privacy Policy describes how BEnlightened, owned and operated by Brenda Graham (“Company”, “we”, “us”, or “our”), collects, uses, and protects your information when you use our website, services, and communications.

By using our services, you agree to the collection and use of information in accordance with this Privacy Policy.


1. Interpretation & Definitions

Interpretation

Words with capitalized initials have meanings defined below and apply whether singular or plural.

Definitions

Account – A unique account created to access our services

Company – BEnlightened, owned by Brenda Graham

Cookies – Small files stored on your device to track usage

Device – Any device used to access the service

Personal Data – Information identifying an individual

Service – The website, programs, and services offered

Service Provider – Third parties assisting in operations

Usage Data – Automatically collected data (IP, browser, etc.)

Website

You – The user of the Service


2. Information We Collect

Personal Data

We may collect:

Name

Email address

Phone number

Mailing address

Payment information

Communication preferences and consent records


Usage Data

Collected automatically and may include:

IP address

Browser type/version

Pages visited and time spent

Device identifiers

Mobile device data


Customer Communication Data

We may collect:

Inquiry and support messages

Appointment details

Service history and feedback


3. How We Use Your Information

We use your information to:

Provide and improve our services

Process payments and transactions

Manage appointments and scheduling

Communicate updates, reminders, and support

Maintain records of consent and preferences

Enhance website functionality

Prevent fraud and ensure security


4. SMS Messaging & Data Compliance

Important Notice

We DO NOT share SMS opt-in data, phone numbers, or consent records with third parties for marketing or promotional purposes.


SMS Program Terms

By opting in, you agree to receive messages such as:

Appointment confirmations and reminders

Service updates

Customer support communications


Consent

You must explicitly opt in

We maintain timestamped records of consent

We comply with TCPA and applicable regulations


Opt-Out

Reply STOP at any time

You will receive confirmation

Messages will immediately cease unless you re-opt in


Help

Reply HELP or contact:

📧 [email protected]

📞 +1 805-978-5313


Additional Terms

Message frequency varies

Standard message/data rates may apply

Carriers are not liable for delays


Data Protection

SMS data is strictly confidential

Not shared except with messaging providers needed to deliver service

Protected with strict security controls


5. Information Sharing & Disclosure

We do not sell, rent, or trade your personal data.

We may share data with:

Service Providers

Payment processors

Scheduling tools

SMS platforms (for message delivery only)

All providers are required to maintain confidentiality.


Legal Requirements

We may disclose data if required:

By law or court order

To protect our rights or users


Business Transfers

In case of a sale or merger, your data remains protected under this policy.


6. Data Security

We implement reasonable security measures including:

Encryption of sensitive data

Secure access controls

System monitoring and updates

Staff training on data protection

However, no system is 100% secure.


7. Data Retention

We retain data only as long as necessary to:

Provide services

Meet legal obligations

Improve operations


8. Cookies & Tracking Technologies

We use cookies to:

Analyze site traffic

Remember preferences

Improve user experience

You can disable cookies via your browser, though some features may not function properly.


9. Your Rights & Choices

You have the right to:

Access your data

Update or correct information

Request deletion

Opt out of emails (unsubscribe link)

Opt out of SMS (reply STOP)

Withdraw consent at any time

To exercise your rights, contact us below.


10. Third-Party Links

Our website may contain links to third-party sites.

We are not responsible for their privacy practices.


11. Changes to This Privacy Policy

We may update this Privacy Policy periodically.

Updates will be posted on this page

Continued use means acceptance


12. Contact Information

If you have questions about this Privacy Policy:

BEnlightened
Owned by Brenda Graham

📞 Phone: +1 805-978-5313
📧 Email: [email protected]
🌐 Website: https://go.benlightened.co